NORWALK, Conn.–(BUSINESS WIRE)– Get Joy, a pioneer in the field of holistic dog health, publishes “Chasing Our Tails: When It Comes to Maximizing Our Dog’s Health and Wellness, Are We Just Running?” explains a new research report titled “Circles?” Created from a national online survey of dog parents, the report explores the profound paradox between dog owners’ intentions and the realities of their actions in contributing to the longevity of their beloved canine companions.
This press release contains multimedia. View the full release here: https://www.businesswire.com/news/home/20240404626322/en/
Dog Diet Dilemma: Intentions vs. Realities (Photo: Business Wire)
This report reveals a huge discrepancy between what dog owners believe is beneficial for their pets and the actual practices they follow, particularly in the area of nutrition. While 97% of dog owners acknowledge the impact of their pet’s diet on longevity, only 12% currently feed their dogs fresh food; This reveals a common default to processed foods that can endanger the health and vitality of our beloved pets.
Tom Arrix, founder and CEO of Get Joy, describes this paradox this way: “My life changed profoundly when our family dog Cooper battled lymphoma. While discovering the healing power of nutrition, I received a wake-up call about the harmful effects of feeding my dog kibble, which is happening on a massive scale in today’s market.” we know.”
Arrix said: “It’s clear that dog parents have good intentions, but a market flooded with misinformation and processed options can cloud the decision-making process. Get Joy aims to provide information and a holistic approach to canine health that can help canine families better align their actions with their intentions.”
Moreover, while the majority of survey respondents expressed unwavering confidence in the health of their pets, this confidence is often matched by a lack of awareness of the ingredients and nutritional value of the food they provide. The report also highlights the alarming prevalence of obesity among dogs; 59% of dogs are classified as overweight or obese; This statistic is made worse by the consumption of processed foods. Research has shown that switching dogs from processed diets to fresh foods can lead to a significant reduction in disease markers, highlighting the critical role of nutrition in canine health.
VERG Brooklyn Chief Medical Officer and Get Joy veterinary consultant Dr. Brett Levitzke emphasizes the importance of nutrition in pet care and says: “Nutrition is something we do twice a day with our pets. Even simple changes can have a profound impact on our dog’s overall health.”
In light of these findings, Get Joy urges dog owners to re-evaluate their nutritional approach and prioritize fresh, whole foods that support gut health. By bridging the gap between intention and action, pet parents can ensure the long-term health and vitality of their canine companions.
Key Survey Findings:
-
Nine in 10 adults (94%) say they would extend the life of their beloved pet if they could
-
Survey respondents rate their pet’s overall health as better than their own, and almost 70% are either extremely or very confident about their dog’s health and welfare.
-
Despite high confidence in their dog’s health, there is a significant gap between perception and reality:
-
Dog owners prioritize almost everything except the dog’s nutrition, which is the most vital element for pet health, according to veterinarians. Only 53% say they regularly feed their dogs healthy food while doing other activities such as getting enough sleep (73%), spending time with family (73%) and going to the vet for routine checkups (68%).
-
83% of pet parents are confident about their dog’s food ingredients, but only 58% can name three ingredients
-
Approximately 56% of dogs in the US are thought to be obese, highlighting the importance of addressing diet and nutrition to combat this problem
-
-
Gut Health Awareness: Despite widespread recognition of its importance, the majority of pet parents have yet to adopt gut-healthy eating practices; Only 12% of pet parents feed their dogs fresh food that supports gut health.
-
Processed food diets, which more than 75% of survey respondents feed their dogs, can inadvertently contribute to long-term health problems such as obesity, predisposing dogs to numerous health problems including cancer, diabetes, heart disease and more.
-
This is surprising when we learn that a large majority believe that gut-healthy foods can extend their dog’s life (83%) and improve their quality of life (89%).
-
Tips for Dog Parents:
-
Check labels: For your dog’s best health, examine the ingredients of your dog’s food and choose fresh options whenever possible.
-
Pay Attention to Gut Health: Add probiotics and gut-healthy foods to your dog’s diet to improve overall health.
-
Top It Off: Mix fresh foods with processed options or use them as toppings to boost nutritional value.
-
Invest Now to Save Later: Consider the long-term savings of investing in your dog’s health through nutritious food choices.
-
Take a Holistic Approach: Prioritize a comprehensive wellness routine that includes diet, exercise, preventive care, socialization and companionship.
Get Joy is dedicated to further researching and advancing dog health through education and advocacy, empowering dog owners with the information and resources they need. The company’s long-term vision is to close the knowledge-behavior gap and provide concrete solutions to a holistic wellness routine that will ultimately extend the quality and longevity of dogs’ lives.
To learn more and access the full report, visit https://getjoyfood.com/blogs/the-daily-scoop/chasing-our-tails.
About Get Joy: Get Joy has a mission to improve and extend the lives of dogs and their families through healthy living and nutrition, focusing on the body, mind and spirit of our canine friends. Founded in 2019 by Tom Arrix, the brand was born from a personal journey to solve Tom’s own dog’s health challenge, sparking his determination to revolutionize the dog food category. From pantry-friendly Fresh Freeze-Dried Meals to gently cooked, expertly formulated Get Joy Fresh Meals, Freeze-Dried Superfood Treats, Chews and more, Get Joy offers science-backed products optimized for canine health with gut-healthy nutrition at their core. Soon Get Joy will introduce a line of daily Boost Chews aimed at supporting the overall health and longevity of the dog. With a commitment to science, quality and holistic care, Get Joy empowers dog owners to prioritize their pet’s health above all else.
Survey Methodology: A national survey of 1,000 dog parents ages 18-70+ distributed across all regions, approximately half male and half female. The survey was conducted by Torfac between 1 and 5 February 2024 using online data collection.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240404626322/en/
Brittany Eisenberg
[email protected]
847.826.9665
Source: Get Joy