Tag Archives: Apple

User experience was the innovation that started a technology revolution

Technology innovation requires solving difficult technical problems, right? Well yes. And no. As the Apple Macintosh turns 40, what began with Apple prioritizing the soft “user experience” concept in its flagship product in 1984 has been clearly borne out today by its blockbuster products since then. It turns out that designing for usability, efficiency, accessibility,… Read More »

Apple gave new demos for Vision Pro. The technology is ‘fun’ but some testers still can’t understand its purpose.

AppleVision ProJustin Sullivan/Getty Images Priced at approximately $3,500, Apple Vision Pro will be available in stores on February 2. Apple Vision Pro testers were given a brief look at the latest version of the headset. A demonstration of the EyeSight feature was also included. Ahead of the February 2 launch of Apple’s Vision Pro, reporters… Read More »

US Supreme Court declines to review Apple’s dispute with Epic Games

The U.S. Supreme Court refused to accept dueling appeals from Apple (AAPL) and “Fortnite” developer Epic Games. In a decision released Tuesday, the court said it would not hear two appeals asking the justices to reconsider a decision affecting Apple’s control of its lucrative App Store. As a result, an appeals court decision in favor… Read More »

Apple may have a new problem: Uncle Sam

Apple (AAPL) has long avoided the government-led antitrust headaches currently plaguing Big Tech rivals like Amazon (AMZN), Google (GOOG, GOOGL), and Meta (META). Until now. The Justice Department is reportedly in the final stages of deciding whether to launch a sweeping legal attack on Apple, which could worsen already accelerating headwinds for the world’s most… Read More »

Apple shares are facing three declines, but not everyone is negative about the company

Apple (AAPL) didn’t have a happy new year on Wednesday, as the company’s shares were downgraded for the third time in less than two weeks. The latest warning comes from Redburn Atlantic’s James Cordwell, who downgraded the stock to Neutral due to fears of slowing iPhone sales and the potential for regulatory downside while keeping… Read More »

Why is Wall Street cool on Apple shares?

The brightest light on Wall Street is dimmer at the start of 2024. Apple (AAPL), the most valuable company in the market, went through a painful process in the first days of the new year. The iPhone maker, which accounts for nearly 7% of the weight in the S&P 500 (^GSPC) index and drives the… Read More »