Tag Archives: selfridges

Cult Brand Aeyde Had First In-Person Experience with Casual Minimalist Shoes in London

Digital native brand Aeyde is getting physical. Launched in 2015, the Berlin-based accessories brand has carved out a loyal niche with its stylish casual shoes and attractive prices. It is now preparing to launch a series of temporary pop-ups, which will launch at Selfridges in London on Tuesday. More from WWD “We see this as… Read More »

Selfridges Opens Renovated Beauty Salon at London Flagship

LONDON — Selfridges opened its brand new beauty salon at its Oxford Street flagship on Friday, following a 12-month multimillion-pound refurbishment. The refurbished and optimized space, which has seen warehouses redesigned to house more than 300 beauty brands (of which 50 are exclusive to the Central Group-owned UK retailer), also has over 200 beauty lines… Read More »